
Pearl Proposal
Custom Shopify Website Proposal for Pearl
Client Project Description
Redesign of Shopify Website for Pearl and making it Shoppable:
We’re looking to redesign the existing Shopify site. We currently leverage Shopify for the website but do not have any merchandise for sale on the website - https://www.shoppearl.com/
The design should be modern, visually appealing, and reflect the boutique's unique identity and style.
It will need standard e-commerce features, such as product categories, a shopping cart, and a checkout process, along with mobile optimization. We use Heartland as our point of sale system and inventory system and need to ensure seamless integration with the Shopify website
We also want the features of "book with us" and "exhibitions" to remain on the new shoppable website.
E-commerce Website design
All custom websites begin with our base package. This is then tailored to meet your projects needs from the A la Carte options.
Whats included:
6-page custom website (for more see add ons)
5 inventory shop items (for more see add ons)
Shop categories and filters
Shop Integrations
Social media integration
Stock photography (if brand photos are not provided)
Instagram links page
Website legal pages
Connection of your domain
Basic seo setup
30 day post launch support
What’s not included:
Web hosting fees
Fonts licensing
Custom domain
Copywriting (see add-ons)
Brand design of any kind (see branding suite)
Photography (See photography)
Base package: $3800
Estimated project length 6-8 Weeks

Add ons
5 Shop inventory items
Additional pages
Copywriting per page
$300
$585
$400
Branding Suite
Brand & website questionnaire
Mood Boards/ Creative Direction
Logo suite (primary logo, secondary logos, favicon)
Brand fonts and colors
Business card design
Final style guide and all files delivered
$1200
Photography
1 Hour session
Photo editing and curation
Online gallery
Digital download
$600
Additional hours: $300/hour
